Travel trends favor Greece

New trends contiguous caller opportunities for Greece, which emerges arsenic a cardinal destination for the astir dynamic and high-end economical segments of the market. Greece occupies a strategic presumption successful the preferences of the 5 main segments identified by the survey.

The European tourism manufacture is facing a structural transformation arsenic traveler preferences displacement from wide depletion to a hunt for authenticity, sustainability and a meaningful transportation to section destinations, which constitutes an accidental for Greece.

Almost two retired of three (64%) European travelers are regarded arsenic “conscious travelers,” adopting behaviors aimed astatine reducing their biology footprint and strengthening section communities, according to probe by the European Travel Commission (ETC), presented this week.

This caller world forms a tract afloat of opportunities for Greece, which emerges arsenic a cardinal destination for the astir dynamic and high-end economical segments of the market. Greece occupies a strategic presumption successful the preferences of the 5 main segments identified by the survey.

Of peculiar involvement is the class of “Hassle-free Holidaymakers,” where 11% state a wide volition to visit our country. It is simply a middle-aged audience, chiefly from Western Europe, with precocious incomes, looking for comfort, information and prime infrastructure. For the Greek tourism product, this translates into an accidental to pull visitors who are willing to spend important amounts – it is noted that 43% of conscious travelers fund much than €1,500 per idiosyncratic successful summation to the costs of transport and accommodation for their adjacent trip – arsenic agelong arsenic they are offered an acquisition without unnecessary difficulties and with guaranteed quality.

At the aforesaid time, Greece is simply a magnet for “Gen Z Remote Adventurers,” with 9% of this young assemblage ranking it among their top choices. These travelers harvester work oregon study with leisure, choosing seaside destinations for agelong stays, often during the debased season. That trend offers Greece an accidental to mitigate the occupation of seasonality, arsenic these “digital nomads” question authenticity and enactment with the section assemblage beyond the highest months, section manufacture sources say.

The information that 67% of conscious travelers present similar to travel successful the enarthrosis months oregon debased play offers Greece an accidental to grow a play that peaks successful July and August. Destination information (45%), bully weather (35%) and hospitality of residents (28%) stay ascendant enactment criteria, areas successful which Greece traditionally excels.