Emirates and Real Madrid person announced a multi-year concern nether which Emirates becomes the Official Sponsor of the Spanish nonrecreational hoops team. The concern takes effect immediately. Under the agreement, the Emirates “Fly Better” connection volition diagnostic prominently connected the team’s jerseys, extending its beingness already seen connected the men’s and women’s shot teams’ kits. This caller collaboration with Real Madrid’s hoops squad marks Emirates’ debut successful European basketball, arsenic the hose expands its planetary sports presence, reinforcing its ngo to bring fans person to the game.
Real Madrid is the lone European sports nine to person won some the shot and hoops European championships successful the aforesaid season.
Sir Tim Clark, President of Emirates, stated:
“We are arrogant of this unsocial accidental to go the Official Sponsor of Real Madrid’s hoops team, strengthening our long-standing concern with Real Madrid CF portion expanding our beingness successful the sport. We are besides excited to bring the Emirates marque to European courts arsenic the jersey sponsor of a squad with an unparalleled past and a affluent contented of excellence.
This concern strengthens our transportation with Real Madrid’s planetary instrumentality basal and opens caller avenues to turn passionateness and excitement for hoops crossed our planetary network. We look guardant to activating this collaboration with Real Madrid Basketball and connecting adjacent much intimately with fans worldwide.”
Official Sponsor of Real Madrid Basketball
The Emirates “Fly Better” logo volition look connected each authoritative squad kits, grooming wear, and unit apparel. The concern besides provides Emirates with important vulnerability astatine the Movistar Arena Madrid, including visibility connected physics scoreboards and integer surfaces wrong the arena; hospitality and ticketing opportunities; rights connected societal media and selling to enactment planetary campaigns; arsenic good arsenic advertizing rights. Emirates volition besides person a beingness astatine large competitions specified arsenic Spain’s Liga ACB, the EuroLeague, and the Copa del Rey.
The hose volition person entree to Real Madrid’s hoops facilities astatine the Ciudad Real Madrid grooming center, enabling exclusive behind-the-scenes visits for VIP guests, subordinate meet-and-greets, and specialized younker programs involving immoderate of the sport’s top legends.
Long-standing Commitment to Basketball
From section clubs and planetary leagues to the NBA, Emirates has supported hoops for much than 3 decades. In 2024, Emirates and the NBA announced a landmark multi-year planetary partnership, making the hose the Official Global Airline Partner of the NBA and the archetypal naming sponsor of the caller Emirates NBA Cup. Emirates besides became the archetypal sponsor to diagnostic connected NBA referees’ jerseys.
The hose besides supports the UAE Basketball Federation and the Dubai International Basketball Championship, a concern spanning astir 30 years. In 2014, Emirates sponsored the FIBA World Championship successful the UAE, portion teams backed by Emirates person won 7 titles astatine the International Basketball Championship. Emirates is besides the authoritative sponsor of Beirut Basketball Club.
In Spain, Emirates continues to proudly sponsor Real Madrid, arsenic good arsenic the yearly ATP tennis tournaments Mutua Madrid Open and Barcelona Open Banc Sabadell.
Emirates presently operates 28 play flights to Spain, including 14 to Madrid and 14 to Barcelona, of which 7 play flights run from Dubai to Mexico City via Barcelona.
Emirates successful Greece
Emirates has been contiguous successful the Greek marketplace since 1996. Over the past 28 years, much than 4.5 cardinal passengers successful Greece person experienced Emirates’ signature services. The archetypal hose to link Athens straight with Dubai, Emirates has, since March 2017, besides offered the lone year-round, regular nonstop formation connecting Greece with the United States. Passengers flying with Emirates tin bask implicit 6,500 channels of movies and programs done ice, the airline’s award-winning inflight amusement system, on with exceptional hospitality and personalized work from Emirates’ international, multicultural crew.
From its humble beginnings successful 1985 with conscionable 2 aircraft, Emirates has grown into the world’s largest planetary airline.
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